All use cases /MUSEUMS & CULTURE

Stories to discover.
More ways to connect.

Digital humans for museums and culture. Help visitors explore collections, plan accessible visits and connect with stories in their language.

Museums, galleries, heritage organisations and cultural venues.

Illustrative scene of an adult and teenager using a female digital human interpretation kiosk in a museum.
Illustrative use case · designed around your organisation.
EVERYDAY NEEDS. PRACTICAL POSSIBILITIES.

A clearer first step.
Across your services.

Visitors bring different interests, languages and access needs. Help them explore curator-approved stories through conversation while preserving the authority of cultural contributors.

01

Exploring an exhibition

Use interpretation written or approved by curators and appropriate cultural contributors. Identify gaps rather than inventing stories or provenance.

A QUESTION YOU MAY HEAR

“Can you tell me more about this exhibit?”

02

Planning a visit

Explain family activities, session times and visitor facilities from current venue content. Refer changing availability to the official booking channel.

A QUESTION YOU MAY HEAR

“What activities are available for families?”

03

Accessible experiences

Provide approved accessibility, assistance and venue-navigation information. Offer alternative formats and a route to a staff member.

A QUESTION YOU MAY HEAR

“Where can I find accessibility information?”

04

Deeper engagement

Suggest related works and themes using the venue’s approved interpretation and visitor pathways.

A QUESTION YOU MAY HEAR

“What should I look for next in this collection?”

IMAGINE THE CONVERSATIONS

Questions that matter.
Guidance that connects.

These examples show the kinds of conversations you can design. Content and service pathways are reviewed with your organisation.

Exploring an exhibition

“Can you tell me more about this exhibit?”

AI DIGITAL HUMAN

Share interpretation prepared and reviewed by your venue.

Planning a visit

“What activities are available for families?”

AI DIGITAL HUMAN

Explain visitor programs, opening times and practical details.

Accessible experiences

“Where can I find accessibility information?”

AI DIGITAL HUMAN

Guide visitors to facilities, assistance and contact pathways.

Deeper engagement

“What should I look for next in this collection?”

AI DIGITAL HUMAN

Suggest related works and themes using the venue’s approved interpretation and visitor pathways.

HOW IT WORKS

One conversation.
A clear next step.

A simple service journey, with people and trusted information at its centre.

  1. 01

    Choose how to connect

    A visitor opens your website or approaches a kiosk, chooses a supported language and sees a clear introduction to the AI assistant.

  2. 02

    Ask in their own words

    They ask by voice or text. The assistant can guide the pace and clarify what information they are looking for.

  3. 03

    Find an approved next step

    The assistant explains relevant information from your reviewed content and offers the configured link, contact or service pathway.

  4. 04

    Continue with a person

    When the question is personal, outside scope or needs specialist judgement, the agreed route to staff remains clear.

PERSONAL ATTENTION. BROADER REACH.

Scale one-to-one support
with an AI digital human.

Give each person a space to ask, repeat and explore routine service information. Bring the same reviewed knowledge to more interactions while your team focuses on personal support and specialist judgement.

One trusted knowledge baseMultiple supported languagesWebsite and kiosk optionsClear human handover

Capacity, availability, language coverage and integrations depend on the agreed deployment. Review accessibility and user feedback as you expand.

Amira, an illustrative digital teammate wearing a sage hijab
Illustrative digital teammate · appearance and role can be tailored.
EXPECTED RESULTS

Define the difference.
Then measure it.

Set a baseline and review agreed measures with staff and users. These are intended outcomes, not guaranteed results.

01

More approachable interpretation

Ask visitors whether stories are clear, relevant and easy to explore.

02

More inclusive access

Review language options, accessible formats and the ability to reach staff.

03

Deeper visitor engagement

Track follow-up questions and exploration of approved collection themes.

FROM IDEA TO SERVICE

Built with you.
Ready for your world.

Start with a focused trial or configure a product for deployment. Agree responsibilities and success measures before launch.

  1. 01

    Define a useful first job

    Choose the audience, service questions and a small set of outcomes. Map where staff should remain involved.

  2. 02

    Co-design with your people

    Review the character, language, tone and access needs with staff and representatives of the people you serve.

  3. 03

    Prepare trusted knowledge

    Review sources, permissions, update responsibilities and the assistant’s limits. Configure agreed channels and integrations.

  4. 04

    Test, launch and review

    Test routine questions, uncertainty, language and handover. Launch the agreed scope, gather feedback and refine before scaling.

LET’S MAKE IT CLEAR

Your questions.
Answered.

Discuss your service boundaries and requirements with our team.

How is cultural knowledge represented responsibly?

Keep contributors and curators involved in content selection, permissions and review. Respect restrictions on sensitive knowledge and agree what the assistant must not discuss.

Can we choose the character, voice and languages?

Yes. Agree the identity, pronunciation, tone and supported languages during setup, then test them with representative users. Availability depends on the selected product and configuration.

Can it use our information rather than unrestricted answers?

You provide the service knowledge and decide its scope. We agree content review, update ownership, response boundaries and how uncertainty is handled.

How do privacy and human handover work?

Agree what information is collected, where it is processed, retention periods and staff-contact routes. Introduce the assistant as AI and let people choose a human channel.

Can we start with a focused pilot?

Yes. Choose a small service area, audience and set of measures, then review feedback before expanding. Products can also be configured for deployment when scope is agreed.

Where can people use it?

Choose a website, kiosk or other supported service channel. Chatbots and phone reception can complement a digital human when they better fit the task.

What happens when it cannot answer?

The assistant should acknowledge uncertainty and follow the agreed referral or contact pathway. Test these cases before launch and review them during operation.

YOUR NEXT CONVERSATION STARTS HERE

A demo around
the people you serve.

Tell us about your museums & culture use case. Choose a preferred time in the enquiry form, and our team will confirm the session with you.

LET’S START WITH YOUR GOALS

A better conversation
starts here.

Share your goals and we’ll help you choose a product, plan a trial or arrange a demonstration.

Add a preferred demo time (optional)

Tell us what suits you. Your team contact will confirm availability by email.

Your enquiry is submitted here. A preferred demo time is a request; appointments are confirmed separately. Please avoid sharing confidential client information.